You probably heard this several times
Well you can read the infographic "report" here: http://www.theesa.com/facts/pdfs/ESA_EF_2011.pdf
As you can see, it doesn't actually cite any sources.
So how did they get to that number? Well, they probably just pulled it out of their asses in a attempt to hold onto an aging market. You know, the sort of thing marketers, whose job is to lie, do.
What else could generate such fantastic numbers? Remember how you have to enter your birth date to get to watch trailers and how you always just scroll right to the bottom and select 1900 (or 1911, or 1942). That's another strong possibility.
In conclusion, the average age of gamers is probably around 14. Don't believe statements just because they come from authorative sounding yet completely unknown institutions.
but how true is this total untruth?the average age for a gamer is 37 years old, according to a report from the Entertainment Software Association,
Well you can read the infographic "report" here: http://www.theesa.com/facts/pdfs/ESA_EF_2011.pdf
As you can see, it doesn't actually cite any sources.
So how did they get to that number? Well, they probably just pulled it out of their asses in a attempt to hold onto an aging market. You know, the sort of thing marketers, whose job is to lie, do.
What else could generate such fantastic numbers? Remember how you have to enter your birth date to get to watch trailers and how you always just scroll right to the bottom and select 1900 (or 1911, or 1942). That's another strong possibility.
In conclusion, the average age of gamers is probably around 14. Don't believe statements just because they come from authorative sounding yet completely unknown institutions.