Dear DarkUnderlord,
We can probably accommodate a lot of the individual elements in your e-mail. As far as propriety goes with regard to epic memery and inside refs For the Win, this is the general rule: if an uniformed person is pulled out of the game and/or significantly confused by what they're seeing, it's probably too far. If it's a name or description that otherwise mostly fits in the world and doesn't feel like it's endlessly winking and nudging at you, it should be fine. The bottom line is that inside references should be funny to the group making them and should fly unnoticed over the heads of the people outside of that group. We won't wind up using written lines verbatim, but if you want the group to make a joke about not scaling to level (for example) or other things, I'm confident we can work something out.
As far as the overall feeling of how/where players will encounter the Club, the adventuring companies are intended to be party-destroyers -- difficult to very difficult encounters. We probably won't figure out where to put the adventuring companies for a "while" (months), but they're intended to be encounters that are more likely than not to end in a battle royale. They may be in a dungeon, in a city, or out in the world, and their items may be on them, in a hideout, or other places as you (all) and we think are appropriate.
Sometime after the backer site goes up, you'll be getting surveys to fill out for the characters, items, etc. With that will (hopefully) be additional world/lore/game information that will help you figure out how to frame your party and the basics of designing items... and everything else you bought. It's probably going to be a while before we get to that point (those waterfalls don't make themselves), but we wanted to let you know. The Codex raised a huge amount of money for the project. We're very appreciative and we want to make sure you feel it was worthwhile.
Let me know if you have any questions. Thanks again.
- Josh