Honestly, it's a pointless conversation. We have two numbers that can be confirmed: One is Fig revenue, and the other is 203k Steam players from Arstechnica leak 4 months ago. To figure out everythinge else we have to arbitrarily adjust average price and arbitrarily adjust the number of copies that don't get counted as revenue, until both of our confirmed numbers start fitting together. That's not data, that's just speculation.
In the end number of units moved is not relevant, revenue is what matters. $4 million in 6 months means that Deadfire bombed as fuck. And we already knew that anyways.
For shareholders yes, unless Obsidian and Fig are playing some sort of stalling game here (which I guess would be fraud as well) and they plan out to pay some of the dividends that should have been paid now during the next cut off point. Or if there is a waiting period before transactions from GOG and Steam register to FIG/Obsidian so they can count those sales into the number. (Longer than the end of September). They did sell a quite good number of copies when the first DLC hit the stores, 2nd one got killed by Bugfinder
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atchmaker.
For Obsidian... It depends how much of their own money did they put into the game? They got like 4 million from the FIGstarter (should pay for college for Feargus' kids and maybe a beachhouse or two) and sales of 3.7 million dollars (based on mustawd calculations) that's almost 8 millions of the game's budget covered there.
If Feargus was sneaky, he used some of those 4 million dollars from the FIG campaign to actually develop the DLCs and developing those didn't cost Obsidian any extra while all the revenue will be pocketed by Feargus/Obsidian.
It's definately not a hit and they've made a loss with the game so far. But unless the game cost more than 15 million dollars, they will eventually make profit. Maybe not during next year, but by late 2020 or by 2021 (Not something they were expecting for, for sure). The game has a long tail when it comes to sales and I think we've already seen that with both Tyranny and Pillars, not to mention with Divinity:Original Sin.
Obsidian still have the console version coming up (console market isn't being flooded with crpgs after all) and the definitive edition will be more lucrative next year once the game is finished. The Obsidian Edition (Base game + DLCs) has already almost outsold the basic Deadfire version on GOG.
Possible 3rd game and the end of the "trilogy" should push the sales of both Pillars and Deadfire as well. I don't think even Feargus is that stupid he would not make a 3rd game. Just stop Sawyer from creating everything from scratch again. Minor tweaks, new setting, plot, maps and enemies and higher levels. Keep Sawyer and his endless tinkering to a minimum and you don't have to spend endless amount of time on mechanics. Raise few millions dollars from KS/FIG and throw in 5-7 million of your own money into it. They should have it, unless the owners have been pocketing the income from Deadfire and DLC sales.
Now, Versus Evil and their brazilian developer could totally fuck up the release of the console versions. I wouldn't put it past them to fuck it up royally. That would hurt Obsidian, more than it would hurt Red Cerberus and Versus Evil. People google Deadfire and they see Obsidian, they won't bother to read that the game is being made by some brazilians for the consoles.
Neverthless, this is the end result of very badly done marketing. Their FIG campaing went really quiet in last months, when they should have been bombarding with new videos. Versus Evil did what it did with Banner Saga 2 and decided not to market it at all.
After Deadfire 2 and Banner Saga 2 both failed badly, one has to wonder why anyone would pick Versus Evil ever again as a publisher for anything.
They have Mikey, Aarik etc. use them to fucking promote the games. Use your goddamn employees and their personalities to market the games if you don't have the budget to get coverage on sites/magazines/streamers that matter. But don't just roll over and wait for everyone to flock to your new game, just because it's out. Most people don't give a shit about what's out unless it's being blasted in their face when they are surfing the Web.