Apparently without any marketing or buildup.
As they mentioned in one of their financial reports, Paradox learned a valuable lesson from announcing the first one too early, so I wouldn't expect the next trailer drop to happen more than three months from release. They can still make gamescom.
Yeah, it turns out that spending all your money and time on a studio to make a game, only to ultimately scrap it for undisclosed reasons, is a huge waste of money and time.
I'm not privy to what actually happened, but I think they followed relatively standardized marketing schedules and it wasn't the announcement that's the problem.
But one looks better in a financial report, just like how "it
might release in 2023 teehee" sounds better to stockholders.
Going corporate is such steep decline.