rusty_shackleford
Arcane
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- Jan 14, 2018
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"Those of you who read the first article in this series (“Dungeons & Dragons, What It ls And Where It Is Going,” DRAGON #22) will appreciate knowing that TSR is now in the process of creating its Design Department. Jean Wells is now on the staff in order to give the game material with a feminine viewpoint — after all, at least 10% of the players are female!"Gary Gygax was adamant that females never represented more than 5% of the market share for RPGs at any point in time, and that chasing the female customer would end badly because women inherently aren't interested in RPGs(he was a biological determinist.)
- Gary Gygax, "From the Sorceror's Scroll", Dragon Magazine #24 (April 1979)
The following year, Jean Wells co-authored an article with Kim Mohan, Dragon Magazine's assistant editor at the time, titled "Women Want Equality and Why Not?", appearing in Dragon Magazine #39 (July 1980). Aside from repeating the claim that 10% of D&D/AD&D players were female, this article indicated that women prefer non-combat problem-solving more than male players, criticized the limitation on the strength score of human female characters, and lamented the lack of clothing depicted in female PC miniatures and other artwork.![]()
Do you really believe that figure? I certain do not, nor have I seen their documentation. Other surveys I have seen develop a much lower percentage of female gamers, something between 5% and 10%.Originally Posted by Faraer
4:1 according to WotC's 2000 market research piece, and I doubt the ratio has since got worse.
Cheers,
Gary
Do we really know how reliable the WOtC survey was? I don't think so.
There was a fairly extensive survey done by Role-Playing Tips Weekly in conjunction with my website in which somewhere over 5K respondents were counted. The percentage of females there was well under 5%.
I know of one study being conducted by a post-graduate student. She is awaiting funding to proceed, but so far has developed what she believes is a statistically reliable sampling that shows a c. 7% female audience, I do not know the margin of error.
Cheeers,
Gary
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This discussion reminds me of Swen Vincke thinking a lot more females played RPGs than they did because of Google's faulty analytics for assigning genders. He thought it was close to something like 30%(iirc) according to the data, but females weren't buying Larian games at all(this was pre-Original Sin, btw.) The figure was closer to zero for actual sales.
I'd imagine with coop DOS/DOS2/BG3, it's probably higher, but still nowhere near 30%.
I think devs & marketing are sometimes too willing to trust analytics rather than reality and their gut.