Nice attempt to pass off your own subjective opinions as objective observations.
They're absolutely objective. Generic fantasy is highly derivative of earlier works from decades prior, and this is a quantifiable phenomenon, since we have those works available to us as a basis for comparison. Whether or not an individual dislikes derivative generic fantasy is certainly a matter of personal taste, as I indicated at the end of the relevant sentence. On the subject of artwork, unless you happen be the sort of aesthetic relativist who believes that all art is equally good because it's appreciated by someone, somewhere, there is a marked difference to be seen between bad art, amateurish but passable art, merely good art, excellent art, and great art. Regardless of the art's school, style, or medium, the artist's skill and use of colors, perspective, shadows, and other fundamentals will be apparent to art critics or to anyone with a discerning eye. In realistic portrayals, the aesthetics of an artwork are generally directly proportional to the artist's skill. While I'm not a professional critic, in my opinion Deathfire's art falls between "amateurish but passable" and "merely good." That judgment may be my opinion, but the concept that slightly amateurish art didn't do the project any favors is simply logical. Deathfire's artwork certainly isn't excellent or great, because a simple Google search will return fantasy art that makes Deathfire's look like a child's coloring book.
That said, you're probably correct that the title's effect was negligible, but it's still an objective truth that slapping two nouns together to make a fantasy-sounding name is a trope that's been used for years. In my opinion, it's also intellectually lazy and eyeroll-inducing. They're all right when used sparingly and judiciously, but Deathfire... whatever.
Guido is a bad salesman, so the project failed. It has nothing to do with the setting or art, and the effect of the title is at best negligible.
Yeah, nah. If the artwork were fantastic, the setting unique and interesting, and the title compelling or evocative, Deathfire would surely have fared better than it did, which of course is what we're arguing about. Your agenda, by the way, is completely transparent: "Guido's a bad salesman, so all those retards out there who require pretty pictures and fancy speeches failed to recognize his genius, and passed it over. It's not his fault—it's theirs." While there's some truth in that, it's far from the whole story as you'd like to believe. There's also the fact that he was bandwagoning on Kickstarter at what I'd argue was an inopportune time, using the same "I am legend and worked for Black Isle" pitch that everyone had just seen in Project Eternity (and where they'd already spent their allowances).
cringeworthy title, a generic fantasy setting, mediocre art
This was literally the Project Eternity pitch.
For the most part, yes. However, the art was at least a cut or two above Deathfire's, the setting promised somewhat more than the usual number of tweaks seen in generic fantasy RPGs, the whole pitch was MUCH better presented, Obsidian is an actual successful working developer with some admired RPGs under its belt, there's more than one celebrity developer in residence there, and they came first. Also, the title really isn't that bad and is a working title.
Despite the fact that I tend to loathe generic fantasy in principle, it's pleasant enough if experienced in the context of a good cRPG. I pledged to Project Eternity, and I pledged to Deathfire, too—$250 and $100, respectively. T:ToN got $2,000 from me, mainly for striving for a semi-unique setting, story line, and elaborate C&C (and the art's damned nice too, as was the pitch), a choice I'm especially happy about now that they've gone turn-based.