Brian Fitzgerald
Thanks, guys. At Xbox 2020 a couple of weeks ago, two weeks ago, we saw The Outer Worlds, Grounded Evolved. They look great, these are all Private Division titles. So, our question was around this.
Strauss, when you mentioned I think you said The Outer Worlds in the Switch was 2.8 million units already. How do you see Private Division aggregating up volumes over time? Lainie, I think you said, near term, it's going to hit 10%, that's Private Division and Social Point. So, how should we think about that metering out? Can it be, longer down the road, can it be a bigger percentage? And then the second part to that question was these titles seem to appeal maybe especially to the expanding demographic of gamers that are being pulled in the ecosystem. Can you give us any color or dynamics in terms of how types of players that are engaging with private label versus some of your other studios?
Strauss Zelnick
Well, thanks for your question. Just to clarify, Outer World is sold in 2.8 million units and it's across all platforms, and so far as recently made available for Switch. And we're very excited about it. Outer Worlds also has more content coming, and that's a very exciting opportunity.
We think the opportunity for Private Division to be a greater percentage of our overall net bookings is strong. And to state the obvious, it will all depend on the quality of the releases but they continue to sign up and announce great publishing arrangements with first-class independent developers. And so far, their track record is pretty extraordinary, which is amazing. In terms of the demographic to which they appeal, I think that's title by title.
I don't think there's anything in particular in their strategy that would either limit or expand the scope of their potential audience, except that their titles are created by developers who live outside of the big company system. And does that give them an opportunity to be perhaps more innovative and take more risk? Possibly. Although we pride ourselves on being the most innovative company across everything we do. So, it's a really good start.
We're incredibly proud of what the team has achieved so far, Private Division, and very optimistic about the future.