We as developers - especially here on Steam forums - have come to expect all manner of anti-social behavior by those who feel that they are entitled to something when they are not.
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The people (we know all of them because, well, we banned every single one of them - on cue) you see here, were up in arms because, due to their false sense of entitlement, decided that the game, at $18 (!) was over-priced when compared to its mobile counterparts at $4.99. For, according to them, a port of a mobile game.
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Undeterred, we continued taking action. And in doing so, once in a while, some innocent people got caught up in the dragnet. e.g. if you delete a post that someone innocently excerpted you have to edit and delete the excerpt or else. In some cases, we had no choice but to remove entire threads because deleting posts ended up with disjointed conversion flow.
Then, in the "What on Earth were they thinking!?" dept, we discovered that Valve had started allowing people to tag games. You can pretty much guess what happened next to the games by myself and other devs who simply don't put up with this crap. That's right, the tags (Diva Dev etc) went up, shots got taken, posted on imgur and elsewhere and in our forum threads. We deleted them.
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At this point, we knew that we were at war.
Sadly, the years have taken their toll and at 50, I don't have the same vigor and drive that I used to. So, rather than engaging in any intelligence draining discourse, I simply did what Steam allows us to do. Delete posts and threads, ban people.
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The game is free on mobile devices in that you can play the first three missions in the sixteen mission campaign. While the PC version is far more graphically improved than on the mobile version, the gameplay is the same. Which is why I didn't bother with a PC demo because I felt that everyone who owns a PC or Mac, already has an iOS or Android device.
NONE of the hateful, spiteful reviews of this game you see here, are true. None of it. The game - even if I say so - is great, plays well, runs well and is worth every penny.