Was it ever hidden to begin with?
So the agenda is not hidden, but calling it a conspiracy is nonetheless true because what, reality can't be that bad ? Yeah, you can use nicer word and explain what you really are doing is "deconstruction of the systematical racism institutionalized by racist and bigot, in order to bring a safe space for POC and absolve our white guilt", that sure sound better than "I want to take a big fat shit on past culture because ideology rotted my brain".
Then again, I prefer Occam's and Hanlon's razors when looking at things.
Cringe
Your explanation, was, if I got it right, that it's either just a fad or a PR move. By every recent metric, activism and ideology had either a neutral impact and more often a negative one on the sale of AAA. A decade of a fade that was detrimental to the sale would be pretty retarded, so it's obviously not that.
The PR angle is already way closer to the truth. Globalism and equalism are the prominent ideology of the current western world, spearheaded by academia, media and entertainment. The current goal of most of those companies is the growth of their stock and bonds, and those are now longer solely determined by the brunt number of sales. I think everyone is aware of ESG by now, but it's not the only thing that come into play. Hell, the lead designer of
Hogwarts Legacy got sacked 2 years ago because of "tie to gamergate".
What you're doing here is a slippery slope fallacy
Extremely cringe.
A fallacy means that this is not a formal logical demonstration, not that is false. Starting by small demand is psychological manipulation 101, also known as the "foot-in-the door".
By the way, do you know that Occam's razor is also a logical fallacy ?